Fractional Team for Program Businesses
A Strategic Partner & Embedded Team to Launch & Scale Your Program Business
For founders with vision and momentum but no time to hire and train an in-house team. I lead strategy and plug in my handpicked experts to execute across marketing, delivery, CRM, systems, content and more.
How It Works
We combine high-level strategy with embedded execution. I work directly with you to set the vision, then deploy trusted specialists into your business one to two days per week to deliver real results without the hassle of hiring.
1
Define the Outcome
We start by diving into your data and leading indicators to identify exactly where your program needs support, whether that’s marketing, delivery or systems.
2
Lead the Strategy
You get direct access to me the senior program manager behind programs built for Google, Meta and Multiverse (a $1.7B EdTech business) This is to shape a clear and actionable growth plan.
3
Embed the Team
I plug in my trusted fractional specialists, working one to two days per week inside your business to deliver meaningful results. No need to hire or manage them yourself.
Trusted to build learning programs for world-class brands like:
The Challenge
Many program founders have vision and momentum, but scaling brings new challenges:
Attracting the right clients without a clear marketing engine
Delivering excellence without burning out or dropping quality
Building a team without wasting time, money, or energy on bad hires
The Solution
A trusted strategist & embedded expert team to launch and scale your business:
Attracting the right clients without a clear marketing engine
Delivering excellence without burning out or dropping quality
Building a team without wasting time, money, or energy on bad hires
Roles We Cover
These are the expert roles we plug into your business, handpicked, embedded and aligned to your goals.
You get the team you need without the hiring headaches.
Marketing & Content
Marketing & Content Lead to build campaigns, create content and execute on your social strategy
Automation
Systems & Automation Expert to build and optimise your tech stack
CRM & Email
CRM & Email Specialist to setup, segment and automate comms.
Community
Community & Engagement Lead to retain, support and delight learners
Product & Delivery
Product & Delivery Advisor to optimise your learner journey
Operations Support
Operations Support manage the backend and delivery process
What you Get
Everything You Need to Market & Delivery Exceptional Results For Your Business
1
Strategic leadership
You get direct access to a senior leader who's led expert-led learning programs for global brands like Google, Meta and Multiverse a $1.7B EdTech unicorn, managing cross-functional teams of 30+ across digital business, marketing and software engineering.
2
Embedded Specialists (1–2 Days/Week)
Each specialist is embedded in your business on a fractional basis, working on high-impact priorities, just like an in-house team, but without the overhead. Every specialist brings deep expertise and stays ahead of the curve with the latest AI tools and technology to keep your business at the cutting edge.
3
One Point of Contact, No Agency Bloat
You won’t be passed between account managers. You deal directly with me your strategist and project lead, for clarity, alignment and speed.
4
Outcome-Driven Execution
Every project, role and task is tied to measurable outcomes. We don’t just stay busy, we move the business forward.
5
Scalable Support
Start with what you need and scale up as you grow. From marketing to systems to community, you add capacity without adding chaos.
Track Record of Excellence
50+
Net Promoter
Score
97.5%
Retention Rates
for Clients
7.5%
Landing Page Conversion
Rate
TESTIMONIALS
What others are saying
"...solution focused and business minded. "
Gavin has been incredible to work with for half a decade!! He is a thorough professional: diligent, action-orientated, solution focused and business minded. His ability to thrive within a challenging, hyper growth environment has been nothing short of impressive throughout. Jealous of those who’ll now have the privilege to work with Gavin.
George M
"...outcomes-oriented and deeply people-centred,"
As an senior operations and learning manager, Gavin excels at growing and developing team members and other leaders. He has an exceptional ability to be both outcomes-oriented and deeply people-centred, understanding the intricate balance between driving results and ensuring team well-being.
Tobes W
"...one of the highest performing across the org"
"Gavin has a special talent for simplifying and prioritising objectives. When everything seems to feel important, Gavin helps you cut through the noise and focus on what will make the biggest difference. That’s how our team maintained itself as one of the highest performing across the org."
Sadaquat K
"He took complex concepts and broke them down"
"I can’t recommend him highly enough! Gavin’s approach was not only practical but incredibly insightful, providing real-world steps that were easy to implement right away. He took complex concepts and broke them down into actionable strategies, making it easier to grasp and apply"
Max R
"...always produces a great result."
"I've worked with Gavin for around six months in my capacity as an independent consultant.
Gavin has been a reliably good quality professional who can turn round requests for his marketing and branding skills in rapid order and always produces a great result."
Mel L.
"His energy, market insight and vast experience helped..."
"His energy, market insight and vast experience helped me to secure a full time position with Google and led me to become a CSS Partner Manager within Google Shopping division overseeing clients within the EMEA region and managing around $160 million of digital ad spend."
Elijah D
"I genuinely looked forward to every one of his sessions..."
"Gavin is a digital marketing savant with a real knack for making complex marketing concepts both simple and engaging. I genuinely looked forward to every one of his sessions, always leaving with practical takeaways that I could immediately apply."
Richard A
"...an A-class coach."
Gavin was an A-class coach. He was always on hand to assist with any queries I had.
I felt comfortable asking questions or bouncing ideas to him, knowing he would return with valuable feedback. I attribute a lot of the success I’ve had in my career so far to the time I spent with Gavin!
Amber W
Pricing
Choose Your Package
Strategic Partner
£4,000/month
(+VAT)
Weekly 1:1 strategy sessions
Full business audit: marketing, delivery and systems
Strategic roadmap delivered monthly
Video, voice notes & Slack support
Review & feedback on content, funnels, ads and delivery systems
Light hands-on execution if needed (max 1 day/week)
Growth Partner
£8,000/month
(+VAT)
Everything in Strategic Partner Tier
Two embedded specialists
1 day/week per specialist
Fully managed execution by me
Monthly progress & performance reports
Custom notion dashboard to track deliverables
Scale Partner
£14,000/month
(+VAT)
Everything in Growth Partner Tier
Up to four embedded specialists
Strategy-led delivery across marketing, delivery, automation and operations
Weekly leadership syncs
End-to-end launch or scale execution
Team oversight, hiring support & onboarding if needed
Frequently Asked Questions
Who is this for?
This is for founders or operators of learning-based businesses who want to grow without hiring a full in-house team. If you're funded, revenue-generating or scaling, this is built for you.
What kind of results can I expect?
You can expect clear progress, faster execution and measurable impact.
I’ve led programs with Net Promoter Scores (NPS) of 50+, achieved retention rates of 97.5%, and maintained Customer Satisfaction scores of 4.5/5 consistently. I’ve launched and scaled programs from 10 to 150+ participants, built businesses with conversion rates over 7.5% (more than 3x their industry average), and helped clients hire A-player talent to strengthen their core teams. This isn’t theory, it’s a proven track record of results across both strategy and execution.
What roles are included in the fractional team?
Roles are tailored to your business needs and may include: marketing and content lead, CRM/email specialist, systems and automation expert, community manager, product and delivery advisor and operations support.
How many days per week do team members work in my business?
Each specialist works 1–2 days per week, focused solely on high-impact tasks. This keeps momentum strong without overloading your internal team or blowing your budget.
Do I have to manage the team?
Nope. I handle all strategy, coordination and quality control. You get one point of contact (me), and I ensure the team delivers on-target, on-time, and to a high standard.
How is this different from hiring an agency?
Unlike agencies, you won’t be passed between account managers. You get direct access to me and my handpicked team of specialists who embed inside your business and act like your own in-house team.
How long does the engagement last?
Most clients start with a 3–6 month engagement. You can scale support up or down depending on your growth goals and team needs.
How much does this cost?
Pricing depends on the team configuration and your needs, but most businesses invest from £4,000 to £15,000/month for full strategic leadership and embedded team delivery. We’ll scope this together on your discovery call.
What kind of businesses have you worked with before?
I’ve built programs for global brands like Google, Meta, Sky and many more in my role as the Senior Global Operation Manager at Multiverse Europe's fastest growing EdTech Unicorn (a $1.7B company). My clients range from solo founders to funded startups and enterprise teams.
Do I need to have a team or be at a certain stage?
Not at all. If you don’t have a team, we’ll plug in the specialists you need to move quickly and confidently. If you do have a team, we’ll work alongside them bringing strategic leadership and filling any gaps with fractional experts so your team stays focused and supported. Whether you’re just getting traction or scaling fast, this model adapts to your stage of growth.
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